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Alex - Creative & Bath Toys

Alex specialise in toys, games and activity sets for kids of all ages. Their Junior Tots products help babies develop their motor skills and understanding of the world around them, while the preschool range gets toddlers ready for nursery and beyond. Known for their art and craft supplies, even tweens will be able to express themselves with their selection of art tools and creative kits. Equally famous for their bath toy range, there is plenty available to make your little one’s time in the tub fantastic fun!

If you want innovative, stylish toys at affordable prices, Alex is the brand for you; their broad range caters for the youngest of youngsters all the way up to preteens who still love to play. Famous for their huge craft selection, your child’s creative juices are sure to flow, whether they’re mark making with the Alex Jr. Tots First crayons or creating masterpieces with one of the many Alex Pops Craft sets. Alex aim to help your child prepare for preschool and offer a junior range for those all-important early learning experiences. Interactive bead mazes will teach problem solving skills and cause and effect, while collages and crafts encourage sorting and matching skills. They even offer a Let’s Pretend School set for children who want to play teacher… The learning never stops – even at bath time! Your child will love jumping into the tub after a long day of exploration, and Alex’s extensive bath toy range will help your little one wind down before bed. With race track bath stickers, foam letters and numbers and cheeky water squirters there’s something for everyone. High quality with funky packaging, these toys are a treat for any toddler and also make fantastic gifts.